Domthetroll

The Challenge

Dom The Troll wanted to build as much hype as possible leading up to his boxing match. While he already had an audience, he needed a strategy that would put the fight in front of millions of new viewers and keep people talking in the weeks before the event.

Our Approach

We launched a dedicated clipping campaign designed to maximize organic reach. Our team transformed training sessions, face-offs, and promotional content into engaging short-form videos, distributing them across a network of creators to generate consistent exposure and build anticipation for the fight.

The Results

Over the course of the campaign we:

Generated millions of organic views across short-form platforms

Reached audiences far beyond Dom's existing followers

Created a constant stream of viral content that kept the boxing match top of mind leading up to the event

Built excitement and engagement through consistent daily exposure across TikTok, Instagram Reels, and YouTube Shorts